Midterm Election Audience Targeting Best Practices: What the Data-Savvy Campaigns Are Doing Differently in 2026
Consumer buying habits have drastically changed more this year than in recent history – not only in what they buy,
Consumer buying habits have drastically changed more this year than in recent history – not only in what they buy,
It makes sense to think that direct mail is a thing of the past. Nowadays, people’s lifestyles are often defined
Discover how intent data is revolutionizing customer acquisition in 2025. Learn to connect with high-value prospects efficiently with our expert
As brands plan for 2026, one theme is clear, marketing investment is on the rise and precision targeting is where
Last week, Speedeon brought together some of the brightest minds in marketing, data, and technology to explore how brands can
The performance of any marketing campaign hinges on audience targeting. While data promises smarter insights and better precision, the reality
Powering Precision Across Channels: From Direct Mail to CTV If your current audience data feels like it overpromises and underdelivers,
Location-based marketing adds real-world context to your data, helping you reach customers based on where they live. With Speedeon’s Location
Reaching consumers is easy. But, reaching the right ones? Not so much. Not without the right tools. There’s no doubt
When people move, they spend. A lot. Whether it’s buying furniture, setting up internet service, or finding a new go-to