Speedeon Data, a leading direct marketing and data solutions provider, has appointed Bruce Biegel to the company’s board of advisors. Biegel’s background includes strategic and business planning, financing, global multichannel marketing, technology development and support, legal coordination and financial management. He is currently the Senior Managing Director of the Winterberry Group, an industry-leading management consultancy that helps advertising, marketing, media, information and technology organizations to create custom strategies, capitalize on emerging opportunities and grow their value.
“Speedeon Data possesses strong fundamentals. Their consultative approach and agile deployment capabilities are complemented by extensive industry expertise, high-quality marketing data and a customer centric approach to marketing,” Biegel said, “Speedeon is well positioned to create value for brand marketers as the market continues its data centric evolution.”
“Bruce’s experience as a founder and operator of data and technology companies and then as a consultant with deep expertise both in the market and how to grow companies organically and via M&A, makes him an ideal candidate for this advisory position,” said Speedeon Data CEO Gerard Daher, “I am confident that Bruce’s guidance will help position Speedeon for transformational change and positive growth.
A DMCNY Silver Apple and Mal Dunn Leader’s award winner, Biegel was as a member of the Data Marketing Association Board of Directors.
He presently serves as an advisor or board member for companies in data, data services, agency, and technology, including: Allant Data, OneSpot, SpotRight, Throtle, and Bond Brand Loyalty. He is also an advisor to investment bank Petsky Prunier LLC.
About Speedeon Data:
Since 2008, Speedeon Data has been enabling leading brands to achieve remarkable success through data-driven insight, impactful customer engagement, and measurable omni-channel marketing deployment. Through its robust data management platform, Speedeon Data enables clients to maximize their return on marketing investment by utilizing the highest quality lifestyle, life stage and customer identity data in the development of innovative solutions, including data enhancement, advanced data segmentation and predictive modeling, digital and other direct marketing deployment strategies.