AudienceMaker Scope Guide - Speedeon

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Data

Consumer Data

Mover Data

Life Event Data

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AudienceMaker

AudienceMaker Platform

Intelligence

Audience Creation

Services

Data Licensing

Data Hygiene & Enrichment

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Cross Channel Activation

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AudienceMaker Scope Form

Company Name

Company Address

Estimated # of Users

Primary Use Case

Target Launch Date

Site List / Locations

Are there multiple locations that should be ingested into AudienceMaker?

AudienceMaker Input

Yes No

Estimated Volume

Update Frequency

Customers

Are there customer records that should be ingested into AudienceMaker?

AudienceMaker Input

Yes No

Estimated Volume

Update Frequency

Leads / Nurture / Re-Targeting Contacts

Are there leads that should be ingested into AudienceMaker?

AudienceMaker Input

Yes No

Estimated Volume

Update Frequency

Marketing Communications / Prior Campaigns

Is there campaign data that should be ingested into AudienceMaker?

AudienceMaker Input

Yes No

Estimated Volume

Update Frequency

Transaction Data

Is there transaction data that should be ingested into AudienceMaker?

AudienceMaker Input

Yes No

Estimated Volume

Update Frequency

Opt-Outs

Are there suppression records that should be ingested into AudienceMaker?

AudienceMaker Input

Yes No

Estimated Volume

Update Frequency

Prospects

Are there third-party prospect records that should be ingested into AudienceMaker?

AudienceMaker Input

Yes No

Estimated Volume

Update Frequency

Employees

Are there employee records that should be ingested into AudienceMaker?

AudienceMaker Input

Yes No

Estimated Volume

Update Frequency

Are Data Dictionaries / Layouts available for AudienceMaker inputs?

Yes No

Is AudienceMaker a replacement for an existing or prior platform, software or service provider?

Does your company currently work with an email service provider?

Does your company currently work with a digital advertising agency?

Are there any additional considerations that should be included within this Scope Form to assist Speedeon with the preparation of a proposal?

Learning Center
Meet the team
Careers
Data
AudienceMaker
Services
Who We Serve

Learning Center
Meet the team
Careers
Data
AudienceMaker
Services
Who We Serve

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